Oliver Henry

We recently created the physical and digital event posters for an Oliver Henry curated show in Sydney, Australia.

The visual identity was inspired by shapes taken from the venues outside structure which were then translated into a colourful abstract gradient background for each of the posters. We also created an experimental typographical approach to provide further variation within the poster system which we could use throughout each of the deliverables ensuring a consistent theme across the different formats. 

Poster for Beneath The Surface

Poster and social media asset design for Beneath The Surface's event at Wire, Leeds. A dark and brutalist design for a gritty dubstep event. 

Flux Pavilion Illustration & Animation

Illustration and animation for Flux Pavilion's latest releases.

From initial concept, ideas are hand drawn, illustrated and then animated, bringing Flux's visions to life across his online platforms and live shows.

Assets created: artwork & social assets. 

Check the full project on Behance.

Commissioned by Circus Records.

Garage Girls x Savannah - Reel

Instagram reel of DJ session from Honey Tapes, Savsannah and DJ Northern. 

Instagram feed - Smells Like Rock

Smells Like Rock is a concert serie from Barcelona created by all alternative rock bands from the city.

I designed their brand and Instagram feed, curating visually engaging and on-brand content that showcased the concerts and the performers. I used a consistent layout and color palette to create a unified look and feel, which strengthened the series' overall brand identity.

KRISTEN KNIGHT

We were approached to create the artwork and associated assets for Kristen Knight's release 'What You Came Here For'. The overarching concept was to create a series of worlds that reflected each track with each one featuring an image of Kristen as the focal point. The atmospheric background was accompanied with a bespoke Kristen Knight symbol and white futuristic typography.

Motion, Branding & Illustration Reel

A motion reel of animated illustration and client projects featuring 2D motion work, branding and illustration.

CC Track: Ketsa "Just for Fun" via the Free Music Archive https://freemusicarchive.org

Work featured (in order of appearance): The Heroic Collective (The Bite Podcast), Minority Trip Report, Explainer Video (B2B video), Mission Club (Introduction Video for Conferences and Website), 36 Days of Type Project Design Challenge, Ronley Teper's Big Black Clouds Music Video, Christmas Eyes (Personal Project), How a Pineapple Grows (Tribute Video), Puppet Island Vanity Plate/Motion Branding

All work under is under the copyright of their respective clients/owners.

Personal projects (c) Carolyn Tripp 2023

Elton John, Britney Spears - Hold Me Closer Visualiser

The Visualiser

With 6 Million views in the first 6 hours, this visualiser gave a small glimpse at the full official video. The art direction toyed with the mix of two styles, representing the coming together of each artist.

Commissioned by Universal Music Group.

Spotify Canvas visual art by Natalia From Earth

Multimedia Visual Art for various artists

Ezra Collective BTS social media content

We worked in collaboration with design studio Raised By Bears to edit a behind-the-scenes series to promote the release of Ezra Collective's studio album Where I'm Meant To Be for Partisan Records.  Showcasing BTS footage of the band in the studio working on the album, we produced a range of content featuring track teasers to be released via social platforms.

Commissioned by Partisan Records.

Klangstof | Lyric Video "Ocean View"

A set of lyric videos to accompany the release of Klangstof's "Ocean View EP". Inspired by the release's pack shot, rubbish bags litter the empty environment, as lyrics pass in and out to match the melancholic tone of the release.

Supplementary deliverables include; social clips and a Spotify canvas ad.

Label: Velveteen Records.
Direction and motion design: Michael Speed.

Kasabian - The Alchemist's Euphoria

Animated artwork and tracklist reveal - Kasabian

Commissioned by Columbia Records.

Art Direction for Areia AV

For this EP album cover I created cartoon versions of the band's members and put them in a colorful atmosphere of spaceships and space travel. I also created several images and videos for their social media accounts to engage with their fans and celebrate the release's numbers.

ABBA GOLD - 30th Anniversary Edition

Campaign visuals for the 30th Anniversary of ABBA Gold for Universal Music

Commissioned by Universal Music Group.

Frank Carter & The Rattlesnakes Album Release/Tour Social Ad

Instagram social ad for Frank Carter & The Rattlesnakes' album release and tour for 'Sticky'. Animated with After Effects.

Jay Pryor - 'Aside' Social Media Strategy

Jay Pryor - 'Aside' Social Media Strategy

For Jay's single 'Aside', released through Positiva/EMI, I created a rollout plan which rebranded his socials (as this was the start of a new era for Jay - sonically and visually), teased his return and set the stage for this release.

Jay produced audio snippets to use in teasers, and we briefed a 3D artist who created the assets to our spec. We then rolled these out, and also included a creative Instagram activation - this required users to presave the track and join Jay's mailing list, where a link to a secret Instagram account set to private was sent to them.

On this secret Instagram account were details of a livestream going on to tease the release - the visualiser was shown to this select group of followers who had presaved, a few days before release.

KEY LINKS:

https://jaypryor.lnk.to/Aside

Follow Jay Pryor:

https://www.instagram.com/jaypryor/

https://www.youtube.com/jaypryor

https://www.tiktok.com/@jaypryormusic

Commissioned by EMI Records.

Commissioned by Universal Music UK.

grentperez - 'Cherry Wine' Social Media Strategy

grentperez - 'Cherry Wine' Social Media Strategy

'Cherry Wine' was one of the first original records grentperez put out on DSPs, after signing with record label and management company Fast Friends with AWAL distributing. He had a very limited presence on Spotify, as the only releases prior to this were some demos that Fast Friends redistributed.

Through content ideas which embraced grentperez's eccentric personality, to developing relationships with key influencers, we brought the track up to a stage where it's now generated 50M streams on Spotify worldwide, hitting 24 different viral charts and seeing over 24M views on TikTok content using the sound.

KEY LINKS:

https://m.grentperez.com/CherryWine

https://www.tiktok.com/@grentperez/video/7011322661615832321

https://www.tiktok.com/@grentperez/video/7071306430476815618

https://www.tiktok.com/@magnificokeanu10/video/7013834636296047899

Follow grentperez:

https://www.tiktok.com/@grentperez

https://www.instagram.com/grentperez/

https://youtube.com/grentperez

Commissioned by Fast Friends.

Commissioned by AWAL.

Welshy - 'Haiti (Nathan Dawe Remix)' Social Media Strategy

Welshy - 'Haiti (Nathan Dawe Remix)' Social Media Strategy

With the success of Haiti as a single, a remix package was put together, including a remix from DJ and Producer Nathan Dawe. A minimal but effective rollout was put together for this, to tease, announce and drive to the record, and also led to Nathan Dawe sharing assets we produced on his Instagram story.

KEY LINKS:

https://insanityrecords.lnk.to/HaitiNDRemix

https://www.instagram.com/p/CLFKrUtHYZV/

https://www.instagram.com/p/CLM5Ee4HVkD/

https://www.instagram.com/p/CLwgsgsn5W8/

Follow Welshy:

http://tiktok.com/@welshyofficial

https://www.instagram.com/welshyofficial/

https://www.youtube.com/welshyofficial

https://open.spotify.com/artist/2eDmtsJH4pQksx4CNhlSQ6?si=b500f9381a124e32

Commissioned by Insanity Records.

Commissioned by Sony Music UK.

Welshy - 'Haiti' Social Media Strategy

Welshy - 'Haiti' Social Media Strategy

2020 saw Welshy post a unique piece of TikTok content - sampling a rugby ball into making a full track. The result of this track was what would soon become 'Haiti'

The demo from TikTok blew up, both on platform and across Soundcloud and YouTube, prompting Insanity Records to sign Welshy as an artist, with Haiti being the first single.

Insanity Records approached me to help them turn a viral demo into a fully-fledged campaign and successful record on social - and through utilising storytelling content (see key links), viral content and more, the record now sits at over 11M streams on Spotify, 12M views on the TikTok sound and has achieved Gold status in Ireland, as well as seeing a huge bump in followers, views and engagement for Welshy as an artist project.

KEY LINKS:

https://insanityrecords.lnk.to/HaitiWelshy

https://www.tiktok.com/@welshyofficial/video/6800053739517414661

https://www.tiktok.com/@welshyofficial/video/6881652534814067970

https://www.instagram.com/p/CGItx5BH9gG/

https://www.instagram.com/p/CGiEyP7Hh0X/

https://www.instagram.com/p/CPd4HxHHEAU/

Follow Welshy:

http://tiktok.com/@welshyofficial

https://www.instagram.com/welshyofficial/

https://www.youtube.com/welshyofficial

https://open.spotify.com/artist/2eDmtsJH4pQksx4CNhlSQ6?si=b500f9381a124e32

Commissioned by Insanity Records.

Commissioned by Sony Music UK.

Nick Cave & The Bad Seeds ‘Cave Things’ Social Ads

A couple of social adverts creatively directed & animated for Nick Cave's 'Cave Things' online store.

Commissioned by ATC Management.