KidsTakeOver - Instagram AR Filter

Created a branded AR filter for the social media page Kids Take Over.

Filter stars with a question graphic, which then flicks through a batch of artist images.

Louis Tomlinson 'Faith In The Future' Anniversary Content

To celebrate the 1-year anniversary of Louis Tomlinson's album 'Faith In The Future', Blackstar's creative team were commissioned by BMG and Seven 7 management to create a range of content, including a bespoke Instagram filter enabling users to place themselves within the album cover, as well as a range of bespoke assets featuring unseen BTS photography from the album's creation.

Commissioned by BMG.

Commissioned by Seven 7.

The Riot AR Filter

We worked with Island Records' artist The Riot on an AR Filter for Instagram that recreated their EP cover. We pulled apart the elements of the EP and worked with facial deformation to recreate the cover for the user. 

Commissioned by Island Records.

Ella Jane TikTok Filter

We were commissioned to design an AR Filter for The Fader's Ella Jane. She was promoting her single 'I Wanna' and wanted a randomized filter with an illustrated look that would tell users who they are going to fall in love with. The filter has been used in almost 10,000 TikTok videos.

AR filter - LeAnn Rimes

Creation of an AR Filter for LeAnn Rimes new album promotion "God's Work".

https://www.instagram.com/ar/5408660885893235

Commission by Prodigy Entertainement 

AR Filter - Beren Olivia

TikTok Filter for Beren Olivia's single "Stranger On Fire".

Try the filter:

https://vm.tiktok.com/ZMFNo37…

Merci, Mercy AR Filter

We were tasked with creating multiple AR Filters to celebrate the release of merci, mercy's debut EP 'no thank you, no thanks'. They included original illustration and animation as well as cosmetic effects,

Commissioned by Liberation Records.

Frank Carter & The Rattlesnakes 'Off With His Head' Instagram AR Filter

Instagram filter made for the release of their track 'Off With His Head'. Made with Spark AR.

Single Release Campaign - So Emotional

I did the creative direction along with the animation, graphic design & AR filter on this single campaign for So Emotional by Beren Olivia. This campaign mark a change and the artist's branding. The first single of multiple releases. 

Teaser here 

Animated artwork 

More of this project here

Portfolio Links

Here you can find my AR Filter Portfolio and more:

SparkAR Portfolio

Digital Works

Design Portfolio

ALETULLE | 'CHROME I' (AR Filter)

Produced by Skateaway Pictures

AR filter & 3D design by ALETULLE

Madrid, 2022

www.skateawaypictures.com

[email protected]

Commissioned by Skateaway Pictures.

DYLAN CONRIQUE | 'Birthday Cake' (AR Filter)

Produced by Skateaway Pictures

AR Design by Alejandra Lopez Martin

Commissioned by KYN Entertainment

Los Angeles, 2022

www.skateawaypictures.com

[email protected]

Commissioned by KYN Entertainment.

Murda Beatz - One Shot AR Filter Game

Check out the AR filter game we made for Murda Beatz! Move your face left and right to dunk the ball and rack up a high score 🏀 

Yumi Zouma AR Filter

A quirky Mona Lisa based AR Filter for the release of Yumi Zouma's track 'Mona Lisa'.

Commissioned by Polyvinyl Records.

Red Moon AR Filter

Red Moon AR Filter

Commissioned by Decca.

Coldplay x BTS 'Supernova 7' 8 Bit Game

Our Coldplay x BTS 'Supernova 7 8-Bit Game' is out now! ⁠Head to https://www.supernova7game.co… to play

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The aim of the game is to collect spaceship parts so that music can once more be broadcast across the Spheres ⁠

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You can play as four characters: Switch, Eko, Blaze and Loop. ⁠You must visit the three planets of Floris, Calypso and Supersolis⁠ and avoid the Silencers who are hunting you! ⁠ ⁠

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The game which is based on the epic video for 'My Universe' integrates with Spotify and Apple Music to ⁠drive streams. There is also a leaderboard showing the top ten highest-scoring players as well as data collection. Can you make it onto the leaderboard? Good luck! ⁠

Commissioned by Parlophone Records.

Radiohead Kid A Mnesia AR Filter

Our AR filter for one of our all-time favourite bands, Radiohead is out now! The filter is for the band's recent 'Kid A Mnesia' album which is a reissue of the albums 'Kid A' and 'Amnesiac' with bonus unreleased tracks.The filter is based around The Blips which were a series of short "advertisements" that were aired on TV during the lead-up to 'Kid A' and Amnesiac. They were usually between five and ten seconds long, with a short extract from one of the songs from the promoted album. The visuals for the blips were made by Stanley Donwood along with several collaborators, featuring the modified bear and various scenes of desolate alien landscapes, similar to those seen in the album art for Kid A.Our filter allows you to film or upload your own content and add Blips to them. The filter also includes buttons that allow you to choose which song to use too.

BOYS WORLD｜'Something In The Water' (AR Filter)

Produced by Skateaway Pictures

AR Design by Alejandra López Martín

Commissioned by Warner Music Group

Los Angeles, 2021

www.skateawaypictures.com

[email protected]

Commissioned by ADA & Warner.

STRANGE FRUITS MUSIC | AR Filter 'Calabria'

Produced by Skateaway Pictures

AR Filter and 3D graphics by Alejandra Lopez Martín

Commissioned by Warner Music Group / ADA

Los Angeles, 2021

www.skateawaypictures.com

[email protected]

Commissioned by Warner Music Group.

Placebo 'Beautiful James'

Digital strategy, social media, creative, and advertising lead by CWF. Unique assets created include: official track visualiser, website, AR filter, social assets and more. Stay tuned for more of the exciting content to come!

https://www.placeboworld.co.uk

To view more of our projects in full: https://www.comeswithfries.co…

Commissioned by So Recordings.

DYLAN CONRIQUE | 'Advice From The Internet' (AR Filter)

Produced by Skateaway Pictures

AR Filter designed by Alejandra Lopez Martin

Commissioned by Warner Music Group

Los Angeles, 2021

www.skateawaypictures.com

[email protected]

Commissioned by ADA & Warner.

Royal Blood Instagram AR Filters

Set of AR Instagram filters made for Royal Blood's release of their album 'Typhoons'.

Commissioned by Warner.

L Devine 'Priorities' Instagram AR Filter

Instagram AR Filter made for L Devine using 3D Roses & Visual Effects, based on the Music Video

Commissioned by Sony / Warner.

Digital Animation and Instagram VR filter - Social Media

We are Always Create, a community and creative agency for freelance creatives based in London.

We were tasked with a brief to design digital animation assets for German singer, songwriter and producer Roosevelt Music.

We created digital social media assets to promote his latest single releases, utilising cool background animation graphics in line with his music style and influences of nostalgia and the 90's.

We created a digital experience engaging his fans by designing a VR Instagram filter.

The filter encouraged his fans to create videos of themselves performing Roosevelt's latest single which garnered over 32,000 hits.

As a creative agency we can work with you on digital design, animation, promo release assets, web design, to branding, photography and content creation.

Commissioned by Greco-Roman.

AR Easter egg hunt

Augmented Reality Easter egg hunt across Chicago with Grammy award winner Peter Cottontale.

5 independent stores in Chicago secretly put the ‘trackable’ AR posters up in their windows. Throughout the day Peter released clues on his Instagram account.

On the poster there is a QR code, which opens up the filter and a tracker mark ( [01] ) for the filter to track and know where to place the 3D model. The filters will only show the 3D model if the tracker mark is shown, which means you need to physical be there to find the egg.

AR Filter | Be Happy by Dixie D'Amelio | Snapchat

I built an AR filter to accompany Dixie D'amelio's new song called "Be Happy".

It uses one of Snapchat Lens Studio's new feature's which allows the user to trigger different effects depending on their body poses! The effect can be found on her public Snapchat profile.

The AR Filer on news & media platforms such as Engadget, TheVerge, Elite Daily and more

Link to effect, news & media articles :

https://linktr.ee/abssajad

Chos

Chos in a filter created for the Canarian artist Guajhara.

This filter tries to convey the essence of her, for this I have created a logo that represents her as a patch for her characteristic hat and glasses.

Test link: https://www.instagram.com/ar/…

Commissioned by Guajhara.

Kennedy One AR Filter

To coincide with the release of Kennedy One's single "Calling You", we created a branded AR filter for Instagram which brought the song to life in an engaging way that also facilitated user-generated content.

Commissioned by Kennedy One.

Handle With Care

From start to finish we helped design, illustrate and then animate the EP artwork for Frankie Stew & Harvey Gunn’s new release ‘Handle With Care’. We also created a supporting self-care inspired Instagram AR filter for fans to engage with.

Commissioned by Absolute Label Services.

Powderfinger AR Game

The Powderfinger AR filter features a reminiscent guitar hero-style game, in which fans used their noses to hit the notes and climb for the high score.

Commissioned by Universal Music AU.

Stars in my eyes

Stars in my eyes and Dancing in the dark are two filters inspired by the Hallucinate theme song by Dua Lipa.

Test link: https://www.instagram.com/ar/…

Piano Day 2021 AR Filter Quiz

To celebrate Piano Day 2021 we've produced an interactive AR filter music quiz for Decca Records. Head here to play: https://lnkd.in/dg8gYc9

The aim of the game is to guess the names of the chords by tilting your head left and right.

Commissioned by Decca Records.

Devora Animated Branding

Based off harsh motel lights and dingy neon we were tasked with the creation and animation of music artist Devora new logo.

Commissioned by Tiger Tone Records.

Easy Life 'A Message To Myself' AR Filter

Our new Easy Life filter is off the scale... Head to our filter tab to try it!⁠⁠ The filter is based on the animated video for 'A Message To Myself'. When the user smiles the fishbowl fills up and the fish from the video swims around their head allowing them to recreate scenes from the video.⁠⁠

Try it here: https://www.instagram.com/ar/…

Commissioned by Island Records.

Muki 'Space/City Limit' AR Filter

An AR Filter for Instagram/Facebook to mirror the effect on Muki's official music video for Space/City Limit - created by our in-house content production team.

Rag N Bone Man AR Filter

An AR Filter to support the Rag N Bone Man campaign - created by our in-house content production team.

Emily Burns 'Is It Just Me?' AR Filter

Our new AR filter game for YMU and Island Records artist Emily Burns it out now. Head here to check it out: https://lnkd.in/dZ2GFf9The filter allows users to answer a series of questions based on the song title 'Is It Just Me?" by tilting their heads. Try it out for yourself.

Commissioned by Island Records.

Rod Stewart ‘Cupid’ AR Filter

We produced this AR filter for Rod Stewart's hit 'Cupid' just in time for Valentine's Day. Try it here and spread the love: https://www.instagram.com/ar/…

Commissioned by Rhino Entertainment.

Zoe Wees 'Girls Like Us' AR Filter

Head here: https://www.instagram.com/ar/… to try our new AR filter for Zoe Wees' 'Girls Like Us'. The filter puts a positive spin on traditional beauty filters which can often have negative effects on people's mental health. Check it out to see for yourself. ⁠

Commissioned by Capitol Records UK.

ALETULLE | 'Young Boys' Hearts (AR Filter)

Produced by Skateaway Pictures

AR Design by Alejandra Lopez Martin

London, 2021

www.skateawaypictures.com

[email protected]

Saint Jhn ‘Roses’ Imanbek Remix AR Filter Game

🌹 As 2020 draws to a close (at last) we're looking back at some of our favourite projects from the year. First up is our AR filter game for Imanbek's remix of Saint JHN's #1 smash hit 'Roses' for Ministry of Sound/Sony Music Entertainment.

The track was the 2nd most-streamed track in the world on Spotify this year (only The Weeknd had more streams). The track was also nominated for a Grammy amongst countless other awards.

Head here to play it now: https://lnkd.in/d4FrPK7

The aim of the game is to open your mouth to increase the size of the rose to match the outline. The game gets progressively harder as it goes on. When you get to the end your score will be displayed on a 3D mask made of thorns.

Commissioned by Ministry of Sound.

Snakehips AR Filter Game Level #2

We've produced two filter games for Snakehips' track 'Lie For You' featuring Jess Glynne, A Boogie Wit Da Hoodie and Davido. This filter is the second level. The game is based on the video for the track which features and epic car chase. The aim of the game is for the user to move their heads left and right in order to steer the car and collect coins. The user needs to score ten points in order to continue playing and move on to the next section. You can play the game here: https://www.instagram.com/ar/…

Commissioned by Columbia Records.

Sam Smith ‘Love Goes’ Instagram Filter

Here's our Instagram AR filter for pop superstar Sam Smith's new album 'Love Goes'. The filter which was released before Sam's new album came out allows users to play preview clips from his track on the album. Each track has a corresponding animation which features falling flowers. Try the filter for yourself here: https://www.instagram.com/ar/…

Pantera 'Reinventing The Steel' Instagram AR Filter

We've produced a filter for metal gods, Pantea to celebrate the 20th anniversary of their classic album 'Reinventing The Steel'. The filter allows to the user to recreate the artwork which features the band's logo and moving flames. Try the filter here: https://www.instagram.com/ar/…

Commissioned by Rhino Records.

Mae Muller 'Dependant' AR Instagram Filter Blinking Game

We've produced an AR Instagram blinking game for Capitol Records artist Mae Muller. The aim of the game is to blink at the correct moment when the moving hearts match the outlines. The game gets progressively harder as you play. At the end of the game, the user is given a score. Head here to play for yourself: https://www.instagram.com/ar/…

Commissioned by Capitol Records.

Novo Amor — Spacial AR filter

Spacial AR filter created for Novo Amor focussed around his new album artwork, 'Cannot be, Whatsoever'.

Commissioned by Believe Music.

James Vincent McMorrow Invisibility AR Instagram Filter

Have you ever wanted to be able to go invisible? Well, now you can. Try our new invisibility filter here: https://www.instagram.com/ar/… The filter is for Columbia Records artist James Vincent McMorrow's new single 'Gone' and allows the user to literally be gone.

Commissioned by Columbia Records.

Never Not Nothing ‘Ritual Destruction’ Instagram AR Filter

We produced this randomiser Instagram AR filter for industrial punks Never Not Nothing's new track 'Ritual Destruction'. The filter which is triggered when the user opens their mouth quickly scrolls through slogans and lyrics from the song. Try it out for yourself here: https://www.instagram.com/ar/…

Commissioned by Sony Music Entertainment UK.

Grateful Dead “I Voted” Instagram AR Filter

We produced this Instagram filter for US rock band Grateful Dead which is based on the current US presidential election race. When the user says " I voted" an animation is triggered which gives the user a top hat, sunglasses, voted stickers and a US flag in the background. Try the filter out for yourself here: https://www.instagram.com/ar/…

Commissioned by Rhino Records (Warner Music).

Bad Suns 'Baby Blue Shades' Instagram AR Filter

🕶️ Here's our latest Instagram filter for Epitaph Records artist Bad Suns. We produced a filter based on the video for their amazing video for 'Baby Blue Shades' which features a disco ball, falling confetti, blue sunglasses and a pink segmentation background. The filter allows fans to star in the music video for themselves. You can try it out for yourself here: https://www.instagram.com/ar/…

Commissioned by Epitaph Records.