One of last year’s biggest breakthrough acts, Royal Blood needed inventive and well-made tour merchandise - and that's where CC stepped in...
One of last year’s biggest breakthrough acts, Brighton two-piece Royal Blood released their eponymous album to rounds of applause and critical plaudits.
A riff-heavy, blues-rock leviathan, it became the UK’s fastest-selling rock debut in three years and worked up a serious appetite for the band’s world tour that followed.
And with every tour comes the need for good merchandise - both inventive and well-made – which is where Creative Commission’s Daniel Holliday stepped in.
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“We engaged Creative Commission to find someone to design a new line of merchandise for Royal Blood working with existing album artwork and logos,” explains Ian MacAndrew of Wildlife.
Prominent music management company Wildlife - also home to the likes of Arctic Monkeys and Paolo Nutini – chose designer and illustrator Daniel because of his experience in men’s fashion and also after seeing examples of his work and ideas. “I would certainly work again with Dan on further ideas,” says Ian.
