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Lily Roberts is a Producer at Warner Music Entertainment (WME) in London. WME are the internal production company at the heart of Warner Music, creating content for a range of artists signed across the labels under the Warner umbrella.

Lily has recently produced content for artists such as Griff, Burna Boy, Maisie Peters, Anne-Marie and Foals. She also worked on the recent YouTube Original four-part documentary “GRM: Together We Rise”, which was recently nominated for a British Broadcast Award. Before working at WME, Lily was the director rep at Nexus Studios, an Animation Production company based in London & LA.

Our recent chat with Lily discusses her favourite campaigns and talks about the overlaps between visual creativity and music.

I’m constantly working with wonderful inspiring Artists, a lot of projects I’m not allowed to talk about but I’ll say I’ve just filmed something very exciting with none other than Sir Rod Stewart…

I'M LOVING

Creatively at the moment, I’m loving flowers. I have recently fallen in love with florists and floral installations. I think this obsession developed in lockdown – craving being with nature after being locked indoors for so long!

The most amazing installations I’ve seen recently are by Lewis Miller Design, he creates these ‘FlowerFlashes’ all around New York which pop up out of the blue - all the flowers are real and free for the public to enjoy and take home. He recently did one in London, I’d love one day to collaborate with him on a job like the one below..   

FAVOURITE VIDEO

I remember exactly where I was when I saw Young Thug Wyclef Jean directed by Ryan Staake for the first time, back when I was a director rep. I was at the 1.4 Awards and it was one of the music videos up for an award.

It had the whole room of about 300 people completely fixated in silence for the full 4 minutes and 52 seconds. This blew my mind. Now I am working with Artists on daily basis I can only appreciate Ryan’s creative solution to a situation I’m grateful to never have been in.

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BEST ARTWORK

Tame Imapala – The Slow Rush.

It was photographed by Neil Krug alongside the bands Kevin Parker. The photo is so ‘otherworldly’ it’s hard to believe that it’s a real place and not computer generated. The photo was taken in Kolmanskop, an abandoned mining town in the Namib in southern Namibia, somewhere I’d absolutely love to visit one day.

RECENT CAMPAIGN

Earlier this year I had the pleasure to work with the iconic Bimini Bon Boulash from the latest season of RuPauls Drag Race UK, for a collaboration with Ava Max’s new song at the time My Head & My Heart.

With the smallest crew at Heaven nightclub after a year of not going ‘out out’ it was certainly a memorable experience. We created a lip-sync extravaganza whilst ogling over the size of Bimini’s heels & her pole skills, as a huge Drag Race fan, it was a dream come true.

BRAND COLLAB

I’ve been fixated with this Gucci x Miley Cyrus collab, the campaign is so beautiful and I would 100% buy this perfume just for the branding and marketing, surely it smells amazing!?   

LOGO LOVE

I wish I had designed the artist logo for Abba. I think the design is so simple and a super clever way to use the palindrome as a focal point.

GO FOLLOW

The one artist you should follow on Instagram is HONNE. As well as being really lovely guys, super fun and a joy to work with these guys have the sweetest sound, perfect music for a chilled Sunday morning.

ICONIC

It’s hard to pick just one photo for this, but my icon is Cher… so I’d say any photo of her taken by Michael Ochs, this would probably have to be my fave. Can we name a more iconic trio?

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