Creative direction for Various artists by Endless Studio
Limit are a force to be reckoned with in the Leeds club scene. They play festivals up and down the country and are responsible for an eclectic mash of bookings from Roman Flügel to James Zabelia, covering all eras and styles of four to the floor music.
We theme our designs and video work differently for each venue that they use and we often perform live visuals at the events, using elements of the poster designs throughout the show.
We wanted to create a aesthetic style as broad as the musical tastes of the people who run it - we decided early on to use a similar mindset to the the artists making the music, so as long as there is a solid grid behind the image, anything is acceptable if it carries the LIMIT logo. In this way it is the same process as choosing tunes for a DJ set; If the grid or the bass drum is the same, they’ll work together even if they’re at opposite ends of the spectrum.