Kayge Studio
2024 / For By Taylor Dawn Design Studio
branding // Packaging design for Kayge Studio - a California based jewelry brand all handmade and sustainable. The brand brings in a modern and industrial take that aims to have a unique look to it that ties in with how every piece is made.
During the duration of the project, it was idealized and designed a metal tin package container, business cards, branded post cards as well as packaging elements that ties the brand together such as tape, mailers & envelopes. Having consistent branding throughout different elements helps the brand to maintain a strong positioning in the industry and stand out.
Heavily inspired by industrialism and kayge’s hand-made productions of silver modern pieces - the branding brings in Diatype Mono to support the sans serif bold logo. Mono fonts brings in a juxtaposition on modern vs classic while keeping a industrial, strong look and feel. Tied together with a minimal layout system, with a slight experimental touch.