Datassette / Existenzmaximum

Following on from the various artists compilation, the Fm series kicks off with Datassette. A concept driven label, Future Massive is a future version of the world where culture, history and dystopian tropes collide. I worked with photgrapher Barley on the shoot and using props and models we conjured up a subtly unsettling vison of a possible future. Experimental graphics allied with classic typography gives a clean and clear direction to this exciting new label.