Creativity has been the centre of my life for as long as I can remember. I love nothing more than making stuff. When approaching designs, I always consider what can be done for real. If I can draw something, print something, cut something up, photograph it, film it, animate it, then I will! To my mind, there's nothing that can beat real ink soaking into real paper, or real light hitting physical celluloid. 

Nothing is more important to me than a piece of art that has something to say. When working with artists, record labels and creatives, I always make sure to understand their perspective and offer my point of view to work together and make something wonderful.