Branding for Secretly Publishing

We were approached late 2015 by The Secretly Group, to design a simple website for their new publishing arm based in Bloomington, Indiana.

It was quickly established that the website would need more flexibility than originally envisaged, and a visual identity would need to be created in order to develop their offering.

We worked with them to develop a brand identity to help launch the new arm which we subsequently rolled out across a range of collateral, from stationery, to email newsletters. With the identity designed, we then used our early work as a starting point for the website, designing and developing a bespoke WordPress website, allowing them to easily become self sufficient with updates and content management.