Photographer / Director and Lighting Guy...

From starting out as a stills photographer working on music videos in the 80's, watching and learning how cinematographers used light to transform attractive looking artists into looking like stars.

I went on to work in the music, fashion, beauty and celebrity portraiture industries, evolving into directing music videos and online branded video content, working as both, the photographer, director and cinematographer.

And as a photographer and a director, lighting is still at the heart of everything that I do as oftentimes it's the missing ingredient in any production, photography or video, that transforms any project from being merely meh....to oh wow, that's so beautiful xxx..