Understand The Psychology

Client: Asylums / Cool Thing Records

Date: August 2022

Role: Director/Editor

'Understand the Psychology' is the third single from Asylums' fourth album, 'Signs Of Life'. The band came to me for a lyric video that incorporated footage of their Glastonbury 2022 set and some behind the scenes footage they'd shot themselves while recording the album. I tied these together and bookended the video with a daring foray into animation! This features a nod to Terry Gilliam's Monty Python animations with the robot character at the start and end of the video (created in Photoshop and animated in Final Cut Pro X).