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Senior Leadership Team (SLT) conference opening

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Once a year the top 100 agency leaders from across the world attend the Senior Leadership Team (SLT) conference.

The theme for this year’s Senior Leadership Team session is “Accelerate.”

To express this theme we imagine MRM’s SLT 2020 in Santa Monica, CA as the most anticipated race of the year. A race in which the participants can leverage any supersonic means of mobility. That means rockets, race cars, torpedoes, dragons, cheetahs, and jets are all fair game.

Design has always been a powerful force in the racing world, and we wanted to use that power to create this impactful opening for the conference.