DND Active — Interactive Dress-Up Concept

Inspired by the playful outfit-building of Stardoll, this interactive concept turns DND Active’s clothing into a digital dressing room where visitors can explore outfits on a character. Choose a model, try different tops, bottoms, layers and accessories, and build a look.

Created for my client DND Active. This interactive section is an unpublished concept and is not currently live on the brand’s website. The video shows my working design prototype.