Artwork for Multiple by lorenzacenti
While working as an Art Director for Chevrolet, we sponsored the CMA Festival 2018 where I assisted with branding elements for social media, on-site brand footprint, and visual graphics for on-stage visuals. I also worked on creating behind the scenes music videos featuring up and coming music artists that would rollout between the CMA Festival (July) and the CMA Awards (Nov) on Chevrolet’s social channels as well the artist’s channels. My role specifically was concept/ideation, art direction, set design, and choosing talent, production, and pre-production editors.