Google Wearables Sandbox Animation Project

Created a looping animation that was showcased at Google Store Chelsea in NYC. 

Set Creative has designed a room to look like a subway car, with visual elements that take visitors on a journey, in order to showcase Google’s latest wearable products and provide an immersive use case that demonstrates the features of the products.

The animation plays through the subway car “windows” to simulate the experience of using the products on the go. 

Creative Director: Kate Machtiger

Design Director: Pavel Golovkin

Creative Producer:  Gamze Yavuz

Producers: Kaitlyn LeBlang, Ben Epstein

Essay Video Lead: Greg Fellows

Essay Video Head of Engineering: Chris Ollo

Fabrication: Volume Industries