Branding for Moon Willis (house producer)

A project, managing the producer’s visual assets, creating artwork for socials, videos and releases. I was working closely with Moon to create a fun, vibrant and versatile set of visuals. The abstract doodles that run through the identity represent the layers of sounds and textures that I could hear in the music. These could be applied in illustrations, on top of photography or even on clothing, which we explored when we painted a boiler suit for a photo shoot.

I was also tasked with creating regular posts for his Instagram page to keep the audience engaged.