Faith in the Future Campaign for Louis Tomlinson

With a highly dedicated fanbase, Louis Tomlinson’s long-awaited second studio album, Faith In The Future, generated immense anticipation. To build excitement, the team required dynamic promotional assets to tease the release. Using film flares and glitch overlays that aligned with Louis’ signature edgy aesthetic, I crafted a series of social media assets - teasing tracks, showcasing fan reactions, and driving engagement in the lead-up to the album launch.

See full project here: https://www.abbieedw.co.uk/louis-tomlinson