Icona Pop x VIZE - Off Of My Mind
Don’t look now, but next spring we’ll be celebrating the 10th anniversary of Icona Pop’s breakout hit “I Love It.” Since that epic arrival, the Swedish pop duo have released a seemingly-endless line of electro bangers. This is a vertical tune full of that recognizable Icona Pop energy, and suffice to say, we love it.
Assets created: teasers, social assets, lyric video
Creative Direction: Margaryta Bushkin
DP and Compositing: Mol Edrin