VFX One Shot Advert
For the main commercial, we delivered a cinematic 3-minute piece, later refined into a 2.5-minute hero cut to align with campaign rollout needs—ensuring maximum impact without compromising narrative strength. From the outset, we designed the production for flexibility, filming in a square ratio to allow seamless adaptation for both 16:9 and 9:16 formats. This future-proofed the campaign across traditional broadcast and mobile-first platforms.
High-end VFX were carefully crafted to work across both aspect ratios, supporting the bold visual transitions and world-building elements at the heart of the piece. In addition to the hero cut, we created multiple 30-second edits and tailored social cutdowns, giving the client a robust suite of visually cohesive assets across all touchpoints.