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GBP £850
United Kingdom
20 Dec 2021
Music video to be shot in the UK for new alt-folk artist's debut track

[COMMISSIONER] are looking for a director to shoot a music visual for debut song [TRACK] from new alt-folk artist [ARTIST].

[ARTIST] has quite a specific idea that ties into the campaign's photography - and marrying the world of old English folklore with a contemporary setting.

The lyrical theme of the song revolves around using substance abuse to forget about your problems. Visually we would like to explore becoming a ghost in our own world.

Dressed in a white, soaking wet, muddy dress and constantly dripping with water and being completely ignored by passers-by, she haunts an inner-city - going about her day like normal. (getting a coffee, buying something from a corner shop, being on a bus etc). Gritty, but colourful locations are key.

We feel this lends itself to the opportunity to create some stunning vignettes amongst the video.

Stylistically we would like it to look as filmic as possible, but have a handheld, fly on the wall feel to it. Madi Diaz and Laura Marling videos are good references for visual aesthetics as well as the Memorial video attached in references.

With this idea in mind, we're keen to hear how you would make it happen - and discuss directly ideas for the visuals around it to create an edgy visual to accompany the beauty of the track.

Overall, we are aiming to be subversive of the 'ethereal female folk singer-songwriter' trope. 

It could be shot in either London, Leeds or York and we are looking for delivery mid-January.


This is a location-specific brief and only applicants based in, or with the ability to travel to, United Kingdom will be considered for this opportunity.


At the initial interest phase of the application process for a video brief, please only apply with:

  • Attach recent examples of videos you have directed or worked on via Projects.
  • A short, friendly written introduction about you, your experience and style Pro briefs only
  • Links to your showreel, so the commissioner can see the best of your work Pro briefs only

We Direct Music Videos

In line with We Direct Music Videos' guidelines, CC does not allow free pitching and applicants are not expected to submit any treatments at the pre-commission stage of the briefing process.

Our goal is to push for improvements in the music video process to be more respectful, transparent, and minimize free work on behalf of the thousands of music video directors our organization represents. Find out more

This fairer process is designed to ensure that commissioners receive a sufficient amount of creative options to select from, while reducing the time directors spend pitching.

Therefore we limit the number of shortlisted directors invited to complete a treatment to a maximum of five.

Once you have applied to this brief, you will be notified after the application deadline whether you have been shortlisted to progress to the next phase.

Shortlisted applicants will be invited to submit a treatment, which typically consists of a written outline of the video concept and how it will be executed plus images and reference videos, submitted as a PDF.

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